LOCAL ADS COURSE & 4 MONTH MENTORSHIP PROGRAM
Launch profitable local ads without hiring an agency or posting every day
A full local ads course along with 4 months of group mentorship that will not only teach you how to get real local leads and clients from Facebook & Instagram…but you’ll get my expert support every step of the way.
You thought posting online to grow your local business would be simple… until it turned into a second job.
And it’s not just about the algorithm!
It’s the pressure to always be current, clever, and converting – without a single guarantee it’ll work.
It’s the idea that you need to “Be CoNsIsTeNt” When consistency just isn’t needed or possible as a local business owner that wears 100 different hats.
I’ll teach you where to focus and where to stop wasting time so you can free up HOURS of marketing while you double results.
Does this sound familiar?
You were told to post consistently...But no one warned you it’d feel like running a media company on top of your actual business.
You’re wracking your brain about what to post now, writing 3 word captions, sharing to groups, and still- your posts flop. Meanwhile, the algorithm changes weekly and your best customers still don’t see your stuff.
You’ve tried boosting posts and it brought in some extra likes and a couple followers but no new customers or clients and you're tired of wondering what everyone else knows about ads that you don't.
“Posting consistently” isn’t what works anymore.
It's time to take a different approach.
A four month program mentorship program to grow your local business using low cost Facebook and Instagram ads
Successful Facebook & Instagram ads take more than a random graphic and a cute caption.
It is NOT the same as clicking “boost post.”
Strategic ads are the fastest and most efficient way for local business owners to market… when they do it right.
Inside Hometown Advantage, you’ll learn exactly what to say, how to say it, and how to set your ads up so your dream local customers actually see it…and buy.
DON'T JUST TAKE MY WORD FOR IT
Here's what some Hometown ADvantage clients are saying
“From consistently doing $4K months to $10K months”
"My IG follower count has skyrocketed from 370 when I started to over 700 now. My content is more engaging (it's truly a digital storefront now that converts leads) and I have a much better online presence. I literally went from consistently doing 4k/month in sales to 10k/month. I have done 2 10k months since starting the course and since leads are picking up, and I was finally able to hire someone for my small business, too. Understanding marketing has made a huge difference in my life and in my business!!!"
- Mindy Dang, Good Lead Dog Training
“I feel way more confident navigating the ad world now”
"I wanted to send a big thank you for all the support over the last few months! Working with you has been fun, educational, and super energizing. I’ve learned a ton and feel way more confident navigating the ad world now—definitely something I, and Solstice Fitness, needed! I really appreciate everything you’ve done to help me get to this point. I signed up for a better lead follow-up system and that wouldn’t have felt like the right move without the foundation you helped build. Grateful for all of it!"
- Robert Gurrolla, Solctice Fitness
“I saw a big uptick in bookings for the month”
“I had been using Meta ads previously, but basically would just go through the builder and hope for the best....after launching my first visibility ad at only $2 per day, I saw a big uptick in bookings for the month.”
I quickly signed up for Hometown ADvantage, and it has been such a great investment! I highly recommend this course if you need help marketing your local business."
- Jen Rice, Lapeer Auto Wash & Detailing
The ad strategy no one’s teaching local businesses
Step 1: Choose the right type of ad for YOU
Different types of ads work best for different types of businesses, budgets, and goals. Lucky for you, I have an exact step by step strategy to decide which will give you the most bang for your buck.
Like my client, Joe, who owns a Pilate’s studio
Step 2: Create revenue driving ads
I’ll show you exactly what to say and what to create that actually lead to leads and sales. You’ll get reels and graphic templates, copy frameworks, a custom GPT to help you write copy that converts but doesn’t sound like a robot, loads of examples, and my eyes on your ads every time you create a new one.
Like my client, Liv, a photographer who had no idea where to start:
Step 3: Improve your ROI
Track what’s working, cut what’s not, and dial up the results without spending more. I’ll show you exactly what numbers to look for. What numbers are good, and what ads to cut off.
Like my client, Dana who owns an interior painting company:
Step 4: Retarget like a pro
Show up again (and again) for warm leads until they’re ready to buy. Because most people don’t act on the first ad…and we plan for that.
Like my client, Megan, who had run ads on her own, but wanted more direction in how to get better results:
And it works...
I’m Nicole – Former teacher turned local ads queen.
I swapped crayons for click-through rates when I realized teaching wasn’t it… but helping local businesses blow up their visibility definitely is.
I’ve run ad budgets of $150/month small businesses and $50k/month influencers – and the same core principles still apply: get seen, stay booked, and stop crossing your fingers every time you post.
I built Hometown ADvantage for the small-but-mighty biz owners who want simple, strategic ads that actually work – and a teacher (hi, it’s me) who makes it easy to learn.
Local marketing is my bread and butter, so pull up a chair, we're doing the thing.
You don’t need to pay an agency thousands of dollars to run ads that don’t work.
Some of my favorite local business owners and their results:
"30% Increase in sales and bookings"
Robyn - Sauna spa, coffee cart, and medical research company owner
"I've tried it before on YouTube and it is just not the same"
Bia - Personal Training Gym Owner
"Nicole's step by step process of how to launch ads was a game changer for me"
Robert - Group fitness gym owner
Launch ads that 10x your local visibility, bring in leads, and book clients in 30 days
PAY IN FULL
$2300
Instant & lifetime access to course
4 months of weekly live coaching calls
Exclusive Slack channel access
Unlimited 1:1 feedback on ads and ad data from Nicole and co-coaches
Monthly post prompts & fill in the blank captions
4 MONTH PAYMENT PLAN
$575 X 4
Instant & lifetime access to course
4 months of weekly live coaching calls
Exclusive Slack channel access
Unlimited 1:1 feedback on ads and ad data from Nicole and co-coaches
Monthly post prompts & fill in the blank captions
Let's address what you're probably thinking...
"I've already wasted money on marketing that didn't work..."
You’re not alone there. Meta ads are incredibly powerful, but the right setup is critical to your success. My client Mindy went through the same thing. She spend $300 on a freelancer to set up her ads, as well as $300 in ad spend with nothing to show for it. Once she came to me, we implemented my Hometown framework and here’s what she had to say after the first week:
"I don't have time to learn another complicated system..."
Local businesses ESPECIALLY need to learn this system for marketing so that they can stop spending so much time and energy on social media strategies that just don’t bring results anymore. The Hometown ADvantage framework was built for busy business owners that want an ad system that generates leads and sales consistently on low budgets and without constant posting.
"But my business or industry or location is different..."
If you want more customers or clients, and you provide a good product or service… this will work for you. That’s because it combines marketing principles that have worked for hundreds of years with the power of Meta ads. The two combined make you unstoppable. I have worked with what feels like every industry out there: creative, kids, pets, trades, insurance, real estate, marketers, food and beverage, boutiques, construction, fitness, mental health, law, medical, and more.
"I'm not tech-savvy enough for Facebook ads..."
If you can post from Facebook on your phone, you can do this. Every technical step comes with screen-recording tutorials, templates for you to fill in the blanks, examples to emulate, and even custom GPTs to help you make strategic decisions and write your ad copy for you! Plus, you get weekly Q&A calls where you can share your screen and get immediate help. No more getting stuck or feeling lost in Ads Manager.
“I've tried courses before and never finished them..."
Every single step of this program is set up for you to succeed and succeed quickly. The structure of the course and the support provided will help you get results even spending just an hour a week on the material. The good news is, most business owners see results after just the first module.
"I should probably just figure this out myself..."
You could. But the reality is that Meta ads take a specific skill. And once you learn that skill, you can use it to make more revenue in your business for life.
This program is the perfect solution for local small businesses that aren’t ready to invest thousands every month for an agency, and know that advertising skills will make them a better, more successful business owner
Local ads are the fastest way to market your local business. But you have to do them right.
Some more of my favorite local business owners and their results:
"Hometown ADvantage changed the trajectory of my business"
Mindy - Dog Training Business Owner
"I've been enjoying what the numbers I'm looking for mean so I know when to pivot!"
Dr. Courtney Pate - Med spa owner
"I've been getting a lot more followers, my email list has been growing, and bookings are picking up"
Ann, Portrait Photographer
Here's how we make it happen:
Lifetime access to my local ads course that will teach you how to run profitable ads.
This course is curated specifically for busy local business owners that want to spend less than 2 hours a week on marketing. It's broken down into 4 simple steps that you will work through, and you never lose access to the material...including all the updates I make over time.
Complete with video walk throughs, ad templates, custom GPTs, tracking templates, step by step guides, and more.
4 months of high touch coaching and support from me so you have an ads specialist working with you.
You'll join our exclusive Slack channel to ask questions, get feedback on your ads and ad results, and get real-time coaching daily.
You also have the option to join weekly Q&A calls to get face to face coaching, share your screen if needed, and discuss strategy and next steps together.
Unlimited ad campaign & ad data feedback
Don't waste a single ad dollar on ads that simply won't work. Each time you want to run a new campaign, you'll submit your ads for feedback from me and my other ads coaches. We'll get back to you with a personalized loom video recording or in depth write up on exactly what to tweak for best results and ideas of other things to test.
Same thing for every 7 days of ad data! Submit the data we need and we’ll provide our thoughts on what to keep, what to change, and where to go next for maximum profitability.
Current limited time bonuses:
As a member of Hometown ADvantage, you get complimentary access to my "Local Content Club" where you get 10 locally optimized post prompts and fill in the blank captions so you know exactly what to post every month.
PLUS- we now have a follow-up and automations coach inside the program, Dr. Maddy! Learn from her bonus module and get her support in setting up all your follow up texts and emails if you so choose.
This program is NOT for you if:
You will give up after 30 or 60 days because you're not seeing instant results. While Facebook ads are the fastest and most profitable way to market, it does take time to learn, setup, and start working.
If you're not willing to change your mindset about what it takes to successfully market a local business (time, money, and skills) this program will not work.
This program is PERFECT for you if:
You're tired of marketing advice that only works for people willing to spend their days creating endless content.
Also, If you want clear, straight-to-the-point guidance (no fluff or theory) and you're ready to invest in marketing that actually brings ROI.
Working with me hits different….
Hometown ADvantage is built specifically for local businesses...which very few people are teaching on. (This course is not for digital entrepreneurs or e-commerce brands)
You get high-touch support from someone in the trenches, running ads for local businesses all over the US.
Every strategy is proven to work in small towns and local markets time and time again.
We focus on what matters: getting real clients through your doors or on your calendar.
Your Investment Includes:
Lifetime access to the course AND 4 months of of expert guidance
Step by Step Local Ads Course for Life ($4000 value)
Unlimited ad campaign audits and ad data reviews ($800 value)
4 Months of Live Q&A Calls ($2400 value)
BONUS: Monthly post prompts ($400 value)
Private Slack community support ($500 value)
BONUS: Follow up and automations coaching with Maddy! ($1500 value)
Launch ads that actually work in 60 days with instant access to the program
PAY IN FULL
$2300
Lifetime access to course
4 months of weekly live coaching
Exclusive Slack channel access
Unlimited 1:1 feedback on ads and ad data
Monthly post prompts & fill in the blank captions
4 MONTH PAYMENT PLAN
$575/MO
Instant & lifetime access to course modules
4 months of weekly live coaching
Exclusive Slack channel access
Unlimited 1:1 feedback on ads and ad data
Monthly post prompts & fill in the blank captions
Frequently asked questions
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Just a few hours. You'll need about 2-3 hours to go through each week's training, plus 1 hour for our weekly Q&A call. Once your ads are running, you'll spend maybe 30 minutes a week monitoring and tweaking them. Remember – this system is built for busy business owners who need to get back to serving clients.
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If you can use Facebook on your phone, you can do this. Every technical step comes with screen-recording tutorials, and you get real-time help during our weekly Q&A calls. Many of our most successful students started as complete beginners.
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You can start with as little as $1-10 per day. We believe in testing and scaling, not burning through budgets. Most students find their sweet spot between $300-500 per month, but you'll start much lower and scale up only when you're seeing results.
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1 PM EST On Tuesdays every week. Can't make it live? No problem – submit your questions ahead of time, and I'll answer them during the call. All calls are recorded and added to the FB group each week.
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Lifetime access! Plus, you'll get all future updates and improvements to the program at no additional cost.
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Not at all. The course includes step-by-step screen recordings for every technical aspect. Plus, you can share your screen during Q&A calls if you get stuck. We've had successful students who self-described as "terrible with technology."
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I've helped over 100 local businesses across various industries – from car detailing to Botox clinics, photographers to home improvement stores. The principles work because they're based on local customer behavior, not industry-specific tactics.
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Absolutely! These strategies are especially effective in smaller communities where word-of-mouth and local reputation matter most. We'll show you how to target effectively even in smaller markets.
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While every business is different, most students who implement the strategies consistently start seeing results within the first month. Some, like Jen with her car wash, saw results in just two weeks. The key is consistent implementation.
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You'll get immediate access to the course material and our private Facebook community. The next round of live mentorship kicks off January 7th, but you can start implementing right away with support from the community.
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No, we're not able to offer refunds on this program.
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Send me an email at support@nicoleeldridgemedia.com or a message on IG @nicoleeldridge_ads! I'm happy to answer any questions you have about the program and help you decide if it's the right fit for your business.
Your clientele is out there, and this is how you’ll reach them
And no, I’m not asking you to create endless posts or spend thousands on ads.